March: 7 events, 8 countries and 20 days on the road

March: 7 events, 8 countries and 20 days on the road 900 600 Hans Muench

Mallorca: Meet the Top

March 1 travelled to Mallorca for my 14th Meet the Top event, a B2B tabletop „speed dating“ format for 450 attendees from the DACH region, I held a Knigge seminar for first time attendees. Clients Virtuagym, Club Joy and Eleiko were present.

Meet the Top Announcing my seminar

Podium discussion with Henrik Gockel, Wolfgang Bahne, Refit Kamberovic and Johannes Linzenich

Virtuagym at Meet The Top

Matthias Sellmann of Gantner

Club Joy table with Rudi Selg


London: Sweat Conference

The Sweat conference in London focused on the boutique market, which is exploding globally. Now 600 boutique studios are in London, (330 one year ago), where a veritable pilgrimage of club operators from around Europe come to obtain inspiration and learn best practices.

Sweat Conference in London: Main Room

Sweat Conference in London

Meeting Dr. Paul Bedford

Meeting David Minton, Founder and Managing Director of the Leisure Database Corporation

A Consumer’s Mind

Community Matters


Netherlands: Solid Sound Convention

Club Joy’s Solid Sound Convention in Utrecht on March 11th attracted 1.500 instructors for their pre-choreographed group exercise programs „made in the Netherlands“. Club Joy enjoy a 50% market share in the BeNeLux market.

The Club Joy team at the Solid Sound Convention in Utrecht

Hans with Marc Neijland and Mireai Hernandez from Club Joy

Session at the Solid Sound Convention

Step Class at the Solid Sound Convention


Germany: Eckdaten Market Report

The German trade Association DSSV released their annual Eckdaten Market Report 2018 on March 12th in Köln, showing positive market results for 2017. 8,988 facilities (of which approx. ¼ are boutiques), 12.9% penetration rate, €5.2 Billion turnover in the club sector.

Eckdaten Report 2018

Eckdaten Presentation by Ralf Capalan

Graphic Summary: Eckdaten Report 2018

Eckdaten Report Summary

With Elmar Schumacher from Aerobis

Hans with Hinrich Voskamp at Eckdaten Market Report

Hans with Winfried Horstenkamp


Luzern: SFGV Conference

In Luzern, Switzerland the annual Swiss SFGV conference took place on March 16th. Focus was on how individual clubs can survive the growing threat of chains such as Migros (and their subbrands), Update Fitness, Holmes Place/Evo and Kieser Training. Innovations from Switzerland such as BodyGee and SensoPro were displayed.

BodyGee stand at the SFGV Conference in Luzern

Hans with Dr. Thomas Göke in front of the wooden bridge in Luzern

Meeting Kilian Kepperle from BodyWorx In Zug

Interview at the Neogate stand at the SFGV Conference Luzern


Paris: Body Fitness

Body Fitness in Paris took place on the weekend March 16-18. This event has grown to over 60.000 visitors in two new halls. Virtuagym exhibit here again, as well as their partner HBX.

Paris View from the Body Fitness Venue

Hans driving his new car

Mike Meurer and Aymeric Guion at Body Fitness

Virtuagym stand at Body Fitness

Hans with Udo Münster, CEO of Milon

Hans with Petra Robinson and Kiki Zumba

Alizee and David Hurst at Body Fitness

Hans with Alain Eidel



Until next time!