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Global expertise in the field of fitness.

Hans Muench

A German & Canadian citizen, Hans has lived and worked in 7 countries. With over 30 years experience in the fitness industry, Hans has a 360 degree view of the market. Clients and companies abroad look to Hans for his network and experience to help them make informed decisions and minimize risk. Today, his field of activity stretches across speaking engagements, lecturing, writing, consulting, and conducting market research.

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My trips in July

My trips in July 900 676 Hans Muench

It was nice to play various games (throwing a football around, bocci, tennis, backgammon), visited the English Garden and the Aumeister Biergarten, and finally had a celebratory birthday dinner in…

FitSummit industry insights & May update

FitSummit industry insights & May update 900 600 Hans Muench

Back to fitness, travels & meetings I received my 1st vaccine shot (Pfizer/Biontech) on May 24th, the second is scheduled for June 16, which will allow me to start travelling…

My trips and meetings in April

My trips and meetings in April 2000 1250 Hans Muench

The weather has gotten warmer, meaning the tennis season has begun (I have played five times so far). Fitness clubs are also open, I have trained four times. Over Easter…

Looking Back – Looking Forward.

Looking Back – Looking Forward. 900 600 Hans Muench

One night this month I awoke and reflected on the great experiences I had with my life and work …   Places I have lived in: Toronto (for the first…

My Work


My Areas of Expertise:

Fitness Consultant

Collaboration with clients in the fitness industry on three continents since 1970.

Speaking Engagements

Bringing expertise and industry trends to events in over 18 countries.

Extensive Network

I’m fortunate to have made great connections to industry professionals around the globe.

Executive Sparring Partner

I enjoy mentoring executives and fitness professionals of all skill levels.

Author & Researcher

With 40+ years in the industry, I support businesses with analysis and advice.

IHRSA Core Member

As a long-time serving member of IHRSA, I support the organization in over 26 European country.

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